Esparto is a Jordan-based online store specializing in high-quality, organic espadrilles and sandals made in Spain. Renowned for their comfort and craftsmanship, Esparto provides a curated selection of stylish and sustainably produced footwear.
We teamed up with the owner of Esparto to craft a stunning logo that captures the elegance of his Spanish brand. In addition, we developed beautiful social media designs and a distinctive UI for the brand's online shop, both of which enhance and complement Esparto’s sophisticated image.
OUR COLLABORATION
Our goal was to design a logo that reflects the simplicity and elegance of the brand, while preserving its handmade essence. Given that everything from Esparto is crafted stitch by stitch, we incorporated a needle-shaped "P" to symbolize this meticulous process.
LOGO DESIGN
ONLINE SHOP
The goal was to create minimal yet elegant designs that showcase Esparto's product range within a user-friendly interface. We undertook the task of revamping the brand’s online store to better reflect its sophisticated image and enhance the overall user experience.
UI DESIGN
With the logo and a fresh new brand ready, it was time to amplify the brand's presence across social media. We kicked off by launching Instagram and Facebook pages to introduce Esparto to audiences throughout Jordan. To keep the client informed and organized, we provide a monthly calendar outlining campaigns, sponsored ads, captions, hashtags, and creative content for posts and highlights.
SOCIAL MEDIA
Stories
